Digital Marketing Trends for 2019

It’s no surprise that over half the world is connected to the world wide web.  With consumers running to their desktops, tablets and mobile devices for everything from work, retail shopping, research and personal use, digital marketing is becoming the most powerful tool for companies to gain and retain customers.  Connecting with your consumers can be the difference between success and failure, thus this blog will introduce our readers to some important digital marketing methods [...]

Marketing as a Young Professional

In today’s world, technology and advancement is what drives the economy to success.  Whether a small business or a large corporate entity, the power of social media engagement is key.  For younger generations, this may be an obvious tool.  To use it correctly in a professional environment, social media gurus must use unique methods to capture and retain their clients.  But how does one stay one-step ahead? It is important for marketers to understand what [...]

2019-02-07T20:21:16+00:00December 18th, 2018|Advertising, Digital Advertising, Digital Marketing, Social Media|

The Magical Brilliance of Mr. W

My colleague recently showed me an absolutely stunning commercial entitled Mr. W (Wind) for wind and solar energy company, Epuron. It was originally broadcast in 2007 and it has won several creative awards including a Cannes Gold Lion. It seems to be picking up momentum on the net again for which I am thankful; a whole new crop of people are being exposed to its brilliance, including me. The spot does an amazing job of [...]

2018-10-11T18:39:55+00:00October 11th, 2018|Advertising, Company Videos, Digital Advertising|